(as of [price_update_date] – Details)
The NEW Prio is a high-performance, true minimalist running and fitness shoe.
The Prio is about proPRIOception. Your feet are supposed to move, bend, flex and feel… the Prio lets you do that. Take ’em for a spin and FEEL the Freedom, FEEL the fun, and FEEL the World.
Why you’ll love the Prio
Natural FIT — A wide toe box lets your toes spread and relax. Plus the “XERO-drop” sole (non-elevated heel and low-to-the ground) allows for proper posture, balance and agility
Natural MOTION — The Prio is flexible enough to let your feet bend, move, and flex the way, well, that feet are supposed to. Plus, they’re so light weight, you’ll barely know you have them on. A women’s 7 is only 6.4 ounces each
Natural FEEL — The Prio uses the 5.5mm FeelTrue rubber, so you get great protection while still getting the ground feedback that your feet like. With an optional 2mm insole, the Prio lets you Feel The World
Vegan friendly materials — No animal products in the Prio
Huarache inspired design — The heel strap is not only eye-catching but functional
Adjustable instep strap — The “inverted V” straps aren’t sewn down, so you can use them to lock in your instep while keeping your toes free to move
Reflective straps — That middle section of the heel and instep straps is highly reflective for evenings and night
Optional 2mm insole — If you need a bit of extra protection, toss in the optional 2mm insole
Barefoot friendly — Wear the Prio with or without socks
“Comfort Comes From Using Your Body Naturally. Xero Shoes Let You Do That.”
Be Part Of The Xero Circle
When you buy Xero Shoes, you are joining a world wide community of active, creative, intelligent people who understand the fun and value in natural moment. People in 94 countries wear Xero Shoes for everything from a stroll on a beach, a hike on a trail, a workout in the gym, or even running a 256k ultra marathon. Join the Xero circle and live life feet first.
Feet Are Your Foundation
Feet are your foundation. One quarter of the bones and joints in your entire body are in your feet.
You have more nerve endings in your soles than anywhere but your fingertips and lips.
Your feet are meant to bend, to move, and to flex, Xero Shoes les them do that.
As Seen On Shark Tank
Yes that was us on Shark Tank, back in the day when Xero Shoes only had a do it yourself sandal kit. Thanks to the Sharks’ advice and listening to our customers, Xero Shoes has now become an active lifestyle brand with casual and performance shoes and sandals for anything you want to do.
The lightweight, flexible performance shoe for road running, trail running, fitness, CrossFit, hiking, and more…
Foot-first design. Wide toe boxes let your toes spread and relax. Zero-drop, non-elevated sole for proper posture
Low-to-the-ground for balance and agility. The flexible sole lets your feet bend and move naturally.
FeelTrue sole gives you great traction, protection, and the stimulation and feedback your feet and brain want.
IMPORTANT SIZING NOTE: As of August 20, 2019 the Prio was resized to fit “true to size.” We recommend ordering your typical shoe size. Of course, if this isn’t correct, you can exchange it for the right size.